- We ensure to do a full comprehensive audit of your website
- We install heat and scroll maps
- We survey your visitors and customers
- We audit and test Google Analytics & GTM
- We conduct a deep-dive into customer reviews and customer service
- We analyze customer journeys and conduct heuristic UX analysis
- We deliver a report and testing-pipeline hypotheses
- We conduct ongoing A/B split-testing based on our testing-pipeline
- We design and code split-test variations
- We perform quality assurance (QA) testing on experiments
- We conduct post-test statistical analysis
- We continuously record heat and scroll maps to identify new testing opportunities
- We implement winning split-tests on your live website
- We learn from previous experiments and split-tests
- We gather more qualitative data such as heat maps, reviews, and interviews
- We set up new surveys modules to learn more from your potential customers
- We set up new split-tests based on past learnings and data (we never stop testing)
- The entire process is repeated and optimized based on data